Insights, tips, and stories about software development, offshore teams, and scaling your tech company.

June 6, 2026
Most software development talent lives outside the US. Here’s where the developers actually are, and how to hire them globally without getting burned.
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June 6, 2026
The first time someone quoted me a recruiting fee for a single developer, I had to read the contract twice. It was twenty percent of the hire’s first-...
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June 6, 2026
You can’t out-pay the market for senior engineers. Somebody bigger will always offer more money, more equity, or a shinier logo. So if comp is the onl...
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June 6, 2026
Software engineer self review examples from a 4x founder and CTO. What to write, what to cut, and the specific lines that get you promoted instead of...
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June 6, 2026
Software testing methodologies aren’t one-size-fits-all. Here’s how a 4x founder chooses the right approach for your software, your stage, and your QA...
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June 6, 2026
QUICK ANSWER An engineering competency matrix is a grid that maps the skills an engineer needs against the levels they move through, from junior to pr...
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June 6, 2026
Most founders who ask me whether they need a CTO or a CPO are really asking something else. They feel like the product is off, or the engineering is s...
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June 6, 2026
Types of software engineers, ranked by who to hire first: the roles your startup actually needs, which ones can wait, and where founders waste a hire.
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June 6, 2026
Soft skills for developers decide who succeeds now that AI writes the code. The communication, curiosity, and courage to hire for, from a 4x founder.
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June 6, 2026
Outsourcing product development can get your product built fast, but you can’t hand off the vision. Here’s how to stay involved and pick the right par...
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June 6, 2026
A friend of mine runs a startup with 16 developers in Pakistan. He’s a smart guy with a real product and paying customers. He has one problem he can’t...
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June 6, 2026
Software development for equity can work, but it’s nearly impossible to undo. A 4x founder on when it makes sense, the title trap, and how to vest it...
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June 6, 2026
As much as 30% of the new code at Microsoft is now written by AI. CEO Satya Nadella said so on stage, and Google’s CEO says 75% of its new code is now...
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June 6, 2026
If you are a founder or an engineering leader, you are not reading this to plan your own career. You are trying to figure out what a Filipino develope...
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June 6, 2026
Which software development best practices still matter now that AI writes the code, and which ones to drop. A field guide for engineering leaders in 2...
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